Small Business Marketing and Copywriting
 
 
Wisdom

Little bits of wisdom learnt along the way!



 
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Clichés

Corny clichés and tired taglines!

Are you guilty?
 
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Content is King

Play sport on weekends?
Dabble in Desserts?
Who really cares?
 
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Need a website?
 
 

If you're looking for a professional, affordable and reliable web designer.

I can recommend

iwsdesign.com.au
 

Marketing
Toolkit


Do you have these essentials in your toolkit?

Business cards:
• Great to hand out to anyone you meet. Let's people know what you do. You never know when they may need you or refer someone else to you. Never underestimate the power of a well worded business card. It can be a killer tool!

Business Brochure:
• Your ultimate offline sales tool to tell your story and highlight the benefits of doing business with you. Have on display in your business and use as an inclusion in targeted sales letters to prospective or existing customers. Whatever you do, don’t leave this one out of the box! Learn more about brochures here.

Website
• With more and more people turning to the web in search of products and services - your business needs to be there. The benefit of having a website now days is that most offer a content management system whereby you can update the content yourself and keep the information fresh and informative.

The Good News is - it doesn't have to be expensive to be effective.

Put simply - Your website is the virtual representation of your business. It’s used to:

  •  
    		•  Provide up to date information about your company and its services
  •  
    		•  Build credibility and most importantly – develop relationships with customers
    You can do this by:
  •  
    		•  Sending out regular Newsletters to your customer base
  •  
    		•  Keeping your customers updated with blogs
  •  
    		•  Giving your customers access to downloadable informative articles to educate them about what you do
  •  
    		•  Writing informational articles and submit them to article sites with links back to your website
  •  
    		•  Providing a membership site with special offers to existing customers...... and lots more

    Don’t have the time or the know how to do this yourself?
    The solution is easy!

    Contact me today –to discuss what you need!

    		  
       
         
       
                   
                   
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